How to Apply Mayer’s Multimedia Principles to Slides in 11 Simple Steps

By StefanAugust 13, 2025
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Many slides end up cluttered or confusing, making it hard for audiences to follow along. Applying Mayer’s multimedia principles can change that, helping your slides become clearer and more engaging. Keep reading, and you’ll find simple tips to combine words and visuals, highlight key points, and make your slides both informative and enjoyable to watch. Trust me, your audience will thank you!

In this quick guide, I’ll walk you through practical ways to make your slides more effective using these proven ideas. It’s easier than you think, and you’ll see results in no time. Let’s explore each tip so you can create slides that truly connect with your viewers.

Key Takeaways

  • Pair words with relevant visuals to improve understanding and memory; use diagrams, pictures, or infographics to clarify concepts.
  • Remove unnecessary details by keeping content concise, focusing only on what’s essential, and using bullet points to simplify complex ideas.
  • Highlight key points with bold, color, or icons to draw attention and help learners remember important information.
  • Use visuals alongside words (multimedia principle) and show related images close together to reduce mental effort and improve retention.
  • Present related text and visuals at the same time and place to make connecting information easier and faster for learners.
  • Add spoken narration with visuals to spread out cognitive work, especially on complicated topics, making learning less overwhelming.
  • Avoid repeating the same information in multiple formats; focus on clear visuals or audio instead of redundant explanations to prevent overload.
  • Include images of people when relevant to make the content more relatable, engaging, and foster a sense of connection for viewers.
  • Apply clean design practices: use large fonts, plenty of white space, high contrast, limited colors, and simple fonts to keep slides easy to read and navigate.
  • Create a slide checklist: use readable fonts, keep slides uncluttered, limit text, add relevant visuals, and ensure mobile-friendliness for clear, effective presentations.

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1. Combine Words and Visuals for Better Learning

People remember information way better when they see words paired with images or diagrams.
Using visuals like charts, pictures, or infographics alongside your text helps the brain make stronger connections.
For example, instead of just explaining a process, show a simple step-by-step diagram to clarify how it works.
Research shows that learners who get both words and pictures perform significantly better on transfer tests, with an effect size of about 1.39 across multiple studies.
So, next time you’re creating content, think about ways to add relevant images—this keeps learners engaged and boosts understanding.
A good tip? Match each key point with an image that highlights or illustrates it—don’t just add pictures for decoration.
If you’re explaining a tricky concept, consider a visual analogy—like comparing a network to a busy highway—to help learners grasp the idea quickly.
Basically, pairing words with visuals isn’t just a nice idea; it’s a proven way to make learning stick.
Want some ideas? Check out tools like Canva or Piktochart to design easy-to-understand visuals that complement your text.

2. Remove Unnecessary Content

Cluttering your content with extra details often overloads the brain, making it harder to focus on what really matters.
If a piece of information doesn’t directly support your main point, it’s best to cut it out—less is more.
For instance, instead of lengthy explanations, aim for clear, concise sentences that deliver the core message quickly.
A good practice is to review your content and ask, “Is this detail essential for understanding?” If not, it probably belongs on the cutting room floor.
Remember, the goal is to keep your audience interested, not overwhelmed.
An easy way to do this: use bullet points or numbered lists to strip down complex ideas into digestible bites.
Also, avoid repeating the same information—they just waste time and distract from the main message.
Take a moment to ask yourself, “Does this add value?” if it doesn’t, you know what to do—remove it.
This way, your content becomes sharper, more engaging, and easier to follow.
Want to make your content even cleaner? Try using tools like Grammarly or Hemingway to spot unnecessary words or redundancies.

3. Highlight Key Information

Highlighting isn’t just about making things flashy; it’s about guiding the learner’s focus to what matters most.
Use techniques like bolding, underlining, or coloring to emphasize key takeaways.
For example, if you want learners to remember a main benefit, make that point stand out with a bold font or a different color.
Studies show that when important ideas are visually distinguished, learners find it easier to recall information later.
A practical tip: don’t overuse highlights—they lose their impact if everything is emphasized equally.
Instead, pick a few critical points for highlighting, like main ideas or important steps.
You can also simulate this effect by using icons or symbols, like a star or a checkmark, next to important info.
Another trick is to place key information at the start or end of a slide or paragraph—these positions are naturally more memorable.
Think of highlighting as giving your content a roadmap—helping learners see where to focus their attention.
If you’re designing a course, consider incorporating callout boxes or colored backgrounds for essential concepts, making them pop out visually.
In the end, clear emphasis helps to reinforce learning and makes your content more memorable.
For digital content, tools like [Canva](https://createaicourse.com/creating-a-course-with-Canva/) can help create visually appealing highlights easily.

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4. Use the Multimedia Principle

People learn more effectively when they see words paired with relevant images or diagrams, not just from reading text alone.
This is backed by the [Multimedia Principle](https://createaicourse.com/compare-online-course-platforms/), which states that combining visuals with spoken or written words helps deepen understanding.
For example, instead of explaining how a machine works only with words, add a simple diagram showing its parts—learners remember it better this way.
To make use of this, always aim to illustrate key concepts with images, charts, or animations that support your message.
Keep in mind: visuals should clarify, not clutter—use clear, simple diagrams that directly relate to the content.
If you’re creating online lessons, consider integrating short explainer videos that combine voiceover with visuals, which can significantly boost engagement.
Tools like [Canva](https://createaicourse.com/creating-a-course-with-Canva/) or [Powtoon](https://createaicourse.com/how-to-create-educational-video/) can help craft compelling visuals easily.
Remember, the goal is to make complex ideas stick by showing rather than just telling.
This way, learners can process information through multiple channels, making understanding more natural and retention stronger.

5. Follow the Contiguity Principles (Spatial and Temporal)

Placing related words and visuals close together on the screen or page reduces the mental effort needed to connect them.
This is called the [Spatial Contiguity Principle](https://createaicourse.com/lesson-writing/), which suggests that learners understand and remember better when images are placed near their corresponding descriptions.
For instance, showing a diagram of the human heart beside its label instead of on a different part of the screen makes learning easier.
Similarly, the [Temporal Contiguity Principle](https://createaicourse.com/lesson-planning/) emphasizes presenting narration and visuals simultaneously rather than sequentially, which helps avoid confusion.
To apply these tips, always ensure that related text and images appear side-by-side or in close proximity.
When designing slides or materials, place key labels, captions, or explanations right next to visuals for quick reference.
In online courses, you can use layout tools to group related elements, making it intuitive for learners to see the connection.
Reducing the distance between words and images cuts down on unnecessary cognitive load, allowing learners to focus on understanding.
This simple tweak can make your content much more effective and easy to follow.

6. Use the Modality Principle

The [Modality Principle](https://createaicourse.com/effective-teaching-strategies/) suggests that people understand information best when visuals are paired with spoken words instead of written text.
This approach helps spread cognitive load across different channels, preventing overload on the visual processing system.
For example, instead of displaying a lengthy block of text explaining a concept, record a quick narration that guides learners through the visuals.
If you’re creating videos or slide decks, consider adding voiceovers to explain diagrams or processes.
This is especially helpful for complex ideas, where reading and understanding at the same time can be overwhelming.
Also, avoid cluttering visuals with too much text, sticking instead to supporting narration that adds context.
To implement this, use simple slides with minimal text and rely on your voice to deliver detailed explanations.
Tools like [Camtasia](https://createaicourse.com/how-to-create-educational-video/) or [Loom](https://createaicourse.com/how-to-create-educational-video/) make it easy to record and sync narration with visuals.
By spreading the workload across audio and visual channels, you make learning more approachable and less stressful for your audience.

7. Minimize Redundancy to Avoid Overload

Redundancy occurs when learners are presented with the same information in multiple forms at once, which can actually hinder understanding.
The [Redundancy Principle](https://createaicourse.com/compare-online-course-platforms/) warns that adding extra text to graphics or narration often causes cognitive overload and confusion.
For example, showing a diagram with detailed labels while also displaying a lengthy paragraph explaining it can be too much.
Instead, focus on providing only the necessary information in each format—use visuals to illustrate, not duplicate, what is being narrated or written.
A good trick: if you have an explanation accompanying a diagram, skip the detailed text on the slide; trust the visuals and voiceover to do the work.
Be selective: highlight the most crucial points and avoid repeating the same details everywhere.
You can test this by reviewing your content and asking, “Does this add value, or is it repeating?” If it’s the latter, cut it out.
Less clutter means clearer messages, and your learners will appreciate not being overwhelmed by unnecessary information.
This simple step can make a big difference in how well your audience grasps key ideas without confusion.

8. Use Visuals of People When Relevant

Adding images of people can make your content feel more relatable and foster a sense of connection.
Seeing learners or instructors can help humanize the material and boost motivation.
For example, including photos of real students engaging in activities or smiling instructors teaching can make your course feel more authentic.
Research indicates that visuals of people can increase engagement and help learners relate better to the material.
When relevant, show diverse faces to reflect your audience’s background, which makes everyone feel included.
If you’re creating instructional videos, consider adding clips of instructors demonstrating concepts or students sharing their experiences.
This approach taps into our natural tendency to connect with other humans, making learning feel less robotic.
Remember, the focus should be on relevance—avoid using pictures of people just for decoration.
Instead, choose images that support your message, like a teacher explaining a concept or a student working on a project.
This small change can foster trust, increase motivation, and make your content more engaging overall.

9. Follow Practical Design Tips for Clear Content

Good design isn’t just about looking pretty—it’s about making content easy to read and understand.
Use ample white space so your content doesn’t look crowded—that helps eyes rest and improves focus.
Keep font sizes large enough to read comfortably on any device, especially mobiles.
High contrast between text and background (like dark text on a light background) makes reading effortless.
Bullets and numbered lists break down info into digestible chunks, guiding the eye through your content smoothly.
Limit your color palette; a few consistent colors are less distracting and look more professional.
Use simple, consistent fonts—avoid overly fancy or decorative styles that hinder readability.
Icons or symbols can help visually categorize information—think checkmarks for completed tasks or arrows for flow.
Always preview your content on different screens to ensure it’s easy to navigate and visually appealing.
Following these tips helps your audience stay focused, absorb the information, and return for more.

10. Create a Slide Design Checklist

  1. Use large, readable fonts—preferably sans-serif for clarity.
  2. Avoid clutter: keep slides clean with plenty of white space.
  3. Limit text; aim for one main idea per slide.
  4. Incorporate relevant visuals close to supporting text.
  5. Use contrasting colors to highlight key points.
  6. Maintain consistent slide layouts for a cohesive look.
  7. Utilize icons and symbols to illustrate concepts visually.
  8. Include only necessary animations or transitions—they should support, not distract.
  9. Ensure all content is easily viewable on mobile devices.
  10. Review your slides: ask, “Does this slide make the point clearly and simply?”

Having a checklist like this ensures your slides are both attractive and effective, helping your message land every time.
Want more tips on designing engaging courses? Check out [how to create a lesson plan for beginners](https://createaicourse.com/how-do-you-write-a-lesson-plan-for-beginners/), which covers course planning essentials.

FAQs


Using words alongside visuals helps learners understand and remember information better by engaging multiple senses, making concepts clearer and more memorable.


Removing unnecessary information keeps the focus on key points, reducing distractions and helping the audience grasp the main ideas more easily.


Highlighting important points guides the audience’s attention, making it easier to remember critical details and understand the main messages of your presentation.


Dividing content into smaller sections helps learners absorb information step-by-step, reducing overload and making it easier to remember and process each part effectively.

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